Pilot Season: The TV game has changed since Alex and I wrote this article. The business of television continues to evolve: where we watch (mobile vs. on television), when we watch (on the go vs. gathering in the living room), and who we watch (Netflix vs. everybody).
With this metamorphosis, is learning about the pilot season still relevant? In a world of more straight-to-series orders, do you have to understand the timing of pilot orders?
For now, the answer is yes. The networks (NBC, ABC, FOX, CBS, CW) are still major players and the major players still play by these rules. So you should learn them before you decide how to bend — perhaps break — them.
The general advice and structure laid out below still hold true. Sequencing and small details may have changed.
-CM
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You got an amazing idea for a television show.
You worked hard busting your ass as an assistant, climbing the ranks, often working for free.
You got it in front of the right people at the studios and networks.
Time to binge watch GAME OF THRONES or rewatch FRIENDS on Netflix, right?
Wrong. Unless you’re one of the lucky few to get a straight-to-series order, you now need to get ready for the most stressful months in the television industry: pilot season.
What Is Pilot Season?
Pilot season is the busiest season in the industry that viewers never get to see.
Officially lasting from January through May (though really it starts in the summer), pilot season is when pilots for the upcoming season are ordered, made, and then either “picked up,” i.e. made into a series, or scrapped. That means A LOT of work needs to get done in a relatively short period of time, all of which determines whether or not a television show makes it onto your screen.
Summer Through Fall: Executives Pick Pitches and Scripts
Every summer, network and studio executives hear upwards of 500 pitches for potential new pilots.
Execs determine which of these pitches they like and could see the network ordering in the fall, and then order pilot scripts to be written for each of those picked up pitches. Each network typically orders around 70 scripts, which need to be completed and on their desks like gift-wrapped presents before the holiday season starts.
Over “break” (the 2-week period starting at the end of December when Hollywood shuts down) executives take these scripts home to read.
January: Pilots Are Ordered
In January, execs return from break and spend the first weeks meeting to discuss the scripts. It’s like returning to school after the holiday and comparing new toys and clothes: what’s loved, what’s hated, and what can’t be returned no matter how awful it is.
Execs discuss things like creative and staffing issues, what projects fit best in the programming line up, and whose projects they can’t afford to reject because of their clout in the industry. These talks narrow the field further, until finally between 20 and 30 scripts per network are chosen for pilot orders, which execs hope will determine what shows are on television one, three, even (they pray!) five years down the line.
February Through April: Pilots Are Cast and Shot
February through April, people find out if they’re working, and on what. The giant machine that is the Hollywood television industry churns to life as actors, writers, physical production, and even caterers start getting calls for pilot jobs.
Once a pilot gets a network’s greenlight, creatives spend the next few months scrambling to make said pilot. Springtime in Hollywood is a madhouse as creatives assemble production teams and cast their pilots, all while competing creatives do the same.
Casting directors, directors, and actors are hired in February and March, and then the pilot is shot typically some time in March or April.
May: Decisions Are Made
In May, everyone finds out whether they have a job this television season. It’s like getting into college: you got the grades, did the extracurriculars, submitted applications, and now you wait to find out if you’re going to your dream school… or community college.
After the pilot is edited, the final cut is delivered to the networks, and the waiting begins. Creatives spend weeks compulsively checking the trades and harassing their friends in the industry trying to glean information on the status of their shows and their future employment status.
As Craig Thomas, showrunner for HOW I MET YOUR MOTHER PUT IT, put it:
“It’s like you’re back in high school, and you want to hear any bit of gossip about yourself or other shows.”[note]http://www.vulture.com/2012/05/5-top-showrunners-on-the-agony-of-pilot-season.html[/note]
Network execs start seriously watching the pilots a week or two before the May upfront presentations, then start ordering these pilots to series. They announce these orders right before upfronts, sometimes only hours beforehand.
Few make the final cut, and the whole experience is like watching your favorite contestants being voted off the island or booted out of the house. Orders for the 2014-2015 season ranged from 5 series orders at The CW, to 16 at NBC. Those that don’t make it are dead pilots, which we talk about more here.
The orders are announced along with prime-time schedules, and then the pilots are aired for advertisers in the third week of May during upfront presentations in New York, where marketers buy up commercial airtime “up front,” (think: like a pre-sale on advertising at discounted rates.)
Resources
Next, check out How Television Pilots Are Made. We’ll cover the process of creating a television pilot, from pitch to final cut.
Click here for more essential posts to break into Hollywood. Or learn how you can make the move to Los Angeles.
Questions? Leave a comment or feel free to message me on Twitter. I’ll respond to everything I can.
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Photo Credit: The Hollywood Reporter
3 Comments
Please know your abiliy and your talent for writing this piece has been a blessing!! I started a you tube channel variety show with no computer skills, just my visionary experience with Spiritual Guidance and advice for people to become better and laugh..I’m on yt. Cheryl Rose Spirit Guidance..I plan on my pilot in a studio in December..please feel free to comment and contact..cheryl
Glad it was helpful Cheryl Rose best of luck with the yt show!
Super helpful and funny! Thank you!