Author

Chris Ming

Browsing

Updated: February 15 2020

Summary

If you’re starting out your career or starting in a new field, then yes,  you should work for free. Free work leads to two things: (1) Bigger, better opportunities and (2) It helps you reach the unreachable. We’ll dig into both reasons below. If you’re ready to work for free and just need some help with what to say to get free work opportunities, you can read my word-for-word scripts here. They’re free and available to be repurposed. Be sure to read this full article for the full context behind these scripts.

“Can you endorse some of my skills on LinkedIn?” my friend texted me. “I’d be happy to do the same for you. Just let me know.”

LinkedIn endorsements? I wondered. Do people look at those?

“I’m having a hard time landing full-time work, so I’m trying to boost my LinkedIn profile,” he explained. “Anything else you think I can do to stand out?”

This friend is a smart, good person. Eventually, a lucky company will snatch him up, and it’ll have nothing to do with his LinkedIn endorsements.

I told him the best way to find an awesome job that pays well was to start by working for free.

I saved the empty liquor bottles and filled them with water.

When the restaurant was quiet (we opened winter of ’08), the start of the Recession — it was quiet often) I took the rail liquors out. Placed them on the ground. Replaced them with the dummy bottles.

Then I practiced making cocktails. Over and over again. For hours, six days a week. That first week, I only made 4 cocktails, our most popular ones (Raspberry Saketini (it was a Japanese restaurant), Dirty Martini (for Tom, that’s all he drank), Cosmo, Mai Tai).

I learned with the jigger pour first, then free pour, measuring my portions against the jigger pours, testing my accuracy.

We kept a bartender’s book behind the bar. I don’t know who brought it, Jason maybe, our first bartender. Tall, lanky, a junkie. He made it through training but no-showed on the second day and no one saw him again. I started with the simple stuff, two-ingredient mixes college students and alcoholics drank to mask the taste of cheap liquor: Screwdriver, Cape Codder, Greyhound.

Then I learned the drinks I’ve heard from movies or weddings: Sex on the Beach, Tequila Sunrise, Sea breeze, Madras, White Russian.

Everyday. When there weren’t napkins to fold or salads to prep, I stood at the bar and poured water. Every step of the dance, from pulling printer tape and slapping it on the rail, icing glasses, different combinations of drinks. I wanted muscle memory, not knowledge.

That’s how I taught myself to bartend.

How I Learned About Hollywood

In 2010, I moved to Los Angeles to work in Hollywood. At my first internship interview, the assistant, Jeanie Wong, asked me how my coverage was. Great, I lied. I went home and my roommate showed me what coverage was.

 

I was talking to Brian Balfour about retention and engagement, and asked him this question:

[blockquote]“Should you try to retain people at the onboarding phase, or try to resurrect people who have churned and are now dormant?”[/blockquote]

You see, I’ve heard arguments for both sides, but when I told Brian this, here’s his response:

practitioners vs. non-practitioners

Later he explained:

“A non-practitioner will make all sorts of arguments as to why it’s better to resurrect churned users (they’re already exposed, it’s cheaper, it’s a large audience, etc.). But a practitioner knows from experience it’s always more valuable to focus on new or current users.”

 

I just finished my second week at Reforge and if I had to sum up the week, it’s this:

I’m learning a new language — and it’s hard.

Reforge teaches growth professionals how to advance their skills in growth through online education, networking and mentorship. The students are 3 years into their career at companies like Facebook, Google, Dropbox, LinkedIn, etc. aka some damn smart people.

And after 5 minutes of talking with them, I realize I don’t have the vocabulary (yet) to talk through the ideas and concepts I’ll eventually teach, things like growth models, churn, and viral loops, just to scratch the surface. 90% of the time I’m just a smiling sponge in my chair, trying to absorb as much as I can.

That’s just part of the game. At I Will Teach, we called this “starting with a child’s mind.” The better you are at that, the easier everything else gets.

Fortunately, I’ve done my fair share of starting with a child’s mind. Years ago I moved to Los Angeles, with no idea that Hollywood had a its own language and cadence. I learned it slowly and painfully from scratch.

 

Last week I learned some interesting things about SF tech culture. For example:

  • Investing in cryptocurrencies is a thing
  • People invest hundreds, even thousands of dollars in “coffee set-ups” — home coffee brewing equipment to make their own personal perfect cup of coffee
  • Everyone loves wearing Patagonia

San Francisco Patagonia Jackets

But the biggest mental shifts I’ve had to make is about money. Here are 2 ideas about money I’m trying to hold simultaneously in my mind: